FreshProspect AI

The most lucrative accounts, already on your linecard.

FreshProspect mines your ERP and authorized lines to find the exact gaps in your territory, then hands your outside reps a prioritized morning brief with the outreach teed up for review.

Type a territory. See your whitespace.

Watch the engine pull live targets for your distribution business right now.

Free. No credit card. Built for wholesale distributors.

Sample run

Run yours

The FreshProspect AI WORKFLOW

A single intelligence layer for your entire sales floor.

From raw ERP data to captured revenue, six steps, fully automated, running every night across your entire customer base.

  1. 1

    Connects the ERP.

    Secure, read-only integration with your core transaction system.

  2. 2

    Maps authorized lines.

    Cross-references your master distribution agreements against territory data.

  3. 3

    Spots order gaps.

    Identifies accounts buying some categories from you, but sourcing others elsewhere.

  4. 4

    Flags line-item churn.

    Catches dropping wallet share before the branch counter even notices.

  5. 5

    Equips the rep.

    Delivers a context-rich action brief to your reps every single morning.

  6. 6

    Tracks to revenue.

    Follows every surfaced account straight through to captured revenue.

The Setup

From raw ledgers to a daily playbook.

We don't just scrape the web. We train on your actual invoice history, your CRM data, and external triggers like local construction permits and commercial expansions. The result is a prioritized list of high-margin targets, refreshed nightly.

  • No manual data preparation required from your team.
  • Scoring is specific to your linecard, not a generic industry model.
  • Playbook refreshes nightly as new transactions are processed.

Data Transformation

Raw Inputs

  • Invoice History

    3 years · 847,000 line items · 12 branches

  • SKU Data

    Full product catalogue · vendor line mapping · pricing tiers

  • CRM Notes

    Call logs · account notes · rep activity history

FreshProspect AI Engine

Scored Account Playbook

  • Apex Mechanical SystemsScore 94 · $18k gap
  • Hillman GroupScore 88 · $8k gap
  • Standard Electric Co.Churn Risk · Act now

Customer Footprint Analysis

Tonight's Sweep

$1.2M

in hidden cross-sell opportunities identified tonight

  • Apex Mechanical SystemsBuys conduit · missing safety gear · missing fittings
    +$18k
  • Summit Industrial ContractorsBuys MRO · missing automation components
    +$11k
  • Standard Electric Co.3M safety gear reorder 34 days overdue
    At risk
  • Hillman GroupHigh PVC volume · zero spend on fittings
    +$8k

+ 214 more accounts analysed.

Full results available in your audit

The Scale

Your entire territory, swept every night.

We arm both sides of your sales floor with the exact data they need to move tonnage.

Outside Sales
We cross-reference public market signals against your authorized linecard. When a net-new commercial expansion or active permit hits your territory, your outside reps are the first to know.
Inside Sales
We mine the hidden whitespace inside your existing accounts. We flag the SPAs and rebate tiers you are missing, and pinpoint exactly which product categories your current customers are buying from the competition.

The Execution

The opening pitch, teed up and ready.

We draft outreach grounded in your customer's actual order history. It is written for your rep to review, edit, and send. We never fire emails automatically. Zero dashboard fatigue.

  • References the customer's actual order history, not a generic template.
  • Drafted for the rep to review and send, not fired automatically without oversight.
  • Domain-specific language that reads like it came from someone who knows the trade.
Book a Briefing
app.freshprospect.ai/drafts
To
mike.chen@apexmechanical.com
From
dave.jarrett@yourdistributor.com
Re
Your 3M safety gear, quick note from Dave

Hi Mike,

I noticed your team has been running strong on conduit orders this quarter, the Apex crew clearly has a busy season ahead. One thing caught my attention though: your last 3M safety gear order was back in early October and based on your usual volume that reorder window has passed.

Given the site activity you have going, I wanted to make sure you were not running low on PPE before it becomes a problem on the job. I can have a quote over to you within the hour, same pricing tier as your last order.

Worth a quick call this week?

Dave Jarrett

Inside Sales · West Branch

Drafted by FreshProspect AI · Gap: 3M Safety Gear · $4,200/mo at risk

The Payoff

Every target is tracked to the bottom line.

A lead that nobody works is utterly useless. We track every account from the morning brief to the final quote and closed revenue.

  1. Sourced

    The engine finds the gap.

    Example

    Apex Mechanical: active conduit buyer, zero 3M safety gear in 90 days.

  2. Actioned

    The rep reviews and sends the draft.

    Example

    Dave sent the drafted email. Mike replied within 4 hours.

  3. Quoted

    The account asks for pricing.

    Example

    Apex requested a quote for 3M PPE and Hubbell fittings. Combined value: $6,800.

  4. Closed

    Revenue hits the ERP.

    Example

    Order placed. $6,800 closed. Attributed to FreshProspect AI gap detection. Recurring monthly value: $4,200.

Pricing

Priced and built for distributor margins.

  • Starter

    Most teams start here

    $599

    per month · per state · per seat

    1 to 9 seats · 12-month term

    One state — the full engine, nothing held back.

  • Mid-sized

    $499

    per month · per state · per seat

    10-49 seats

    For teams covering multiple branches or territories.

  • Enterprise

    $299

    per month · per state · per seat

    50+ seats

    Multi-region distributors and national coverage.

all tiers include full CRM, ERP & PIMS integration · USD, US & Canada

Stop leaving margin on the table.

Your ERP is sitting on millions in unmined whitespace. We give your reps the exact map to go capture it.

Book a Briefing